Digital Trend

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6 Digital Transformation Trends for Small Businesses

One of the biggest trends in business today is digitization. Not surprisingly, most small companies embrace this trend by leveraging digital tools and resources to improve their processes, product offerings, and customer service. To stay competitive in a fast-paced world, small businesses need to understand the benefits of digital transformation and make use of the …

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Integrating Mobile Apps to Help You Manage Your Business

We cannot deny that everyone nowadays owns a mobile device for the right reasons. It allows you to work anywhere, anytime, without being stranded in the office all day. In addition, several mobile apps can help you accomplish your tasks- from virtual meetings, setting appointments, and responding to clients promptly. The Use of Mobile Apps …

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The Importance of Keeping up with New Marketing Trends in the Ever-changing Digital Landscape

Marketers are faced with an increasingly difficult challenge: how can they get their message across to a public whose attention span has fallen to eight seconds—a second shorter than that of goldfish? The answer lies in understanding that consumers want customized products and personal experiences on their devices or platforms of choice. Of course, this means …

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Accelerate the Creative Flow: 4 Tips to Keep Every Ideation Process a Success

Finding the right people for a team is a challenge, while ideation dry spells are another. Whether it’s for a marketing campaign or formulating a solution to a problem, sharing ideas is an integral part of the process. It aids in decision-making, strategy executions, and ultimately the direction of any business. Everything and anything starts with …

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Four Digital Marketing Strategies to Attact More Holiday Shoppers

The holidays are just around the corner, and marketers are likely getting prepared from the Christmas buying rush. This is the perfect time to maximize the impact of their marketing campaigns and help companies sell more products and services as possible. Marketing and brand management are critical when consumer activity is at its peak. With …

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Growing a Business Despite Physical Disabilities and Impairments

People with physical disabilities and impairments are underrepresented not only in the workplace setting but also in the startup community. They are often discouraged from starting their own businesses because of their disabilities. The problem is that they also couldn’t find suitable work for their skills because they might have a hard time going to …

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Untying Knots: 5 Stress Management Secrets for Digital Marketers

Technically speaking, stress is an engineering word. It means the exertion of pressure on particular material or structure. In the 1930s, however, a scientist by the name of Hans Selye used “stress” to refer to the strains humans encounter as a reaction to changes in their environment. Selye’s work was brilliant. His comprehensive study exposed cortisol, …

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